Kiehl’s Since 1851 is embarking on its third annual Kiehl’s LifeRide for amfAR, The Foundation for AIDS Research, with a ten-day philanthropic motorcycle ride to raise awareness for HIV/AIDS research and resources and celebrate the staging of the International AIDS Conference in the United States for the first time in 22 years beginning July 27 here in D.C. Led by Kiehl’s President Chris Salgardo and amfAR CEO Kevin Robert Frost, and joined by motorcycle enthusiasts and celebrity guests including Sharon Stone, Global Fundraising Chairman, amfAR, and John Corbett from Sex and the City, the Eastern Seaboard ride includes a stop and celebration at the Georgetown Kiehl’s (3110 M Street, NW) on Friday, July, 20 and from 6 to 8 p.m. The event will feature motorcyclists riding up M Street, motocycle-inspired bites created by noted area chefs; R.J. Cooper, Mike Isabella, David Guas and Robert Wiedmaier, motorcycle-themed Georgetown Cupcakes, beverages from event sponsor AriZona Beverages and a $115,000 check presentation from Kiehl’s Since 1851 President Chris Salgardo. In the spirit of giving, Kiehl’s will offer a Celebration Discount of 15% off all purchases on July 20th and 21st at its Georgetown location, and online at Kiehls.com on July 22nd & 23rd. Simply enter the code LIFERIDE at checkout. For every customer that joins, Kiehl’s will donate $5 to amfAR. One lucky attendee will have the chance to win a ticket for themselves and a guest to attend the amfAR & GBCHealth’s Together to End AIDS Gala, honoring Bill & Melinda Gates on July 21st at the Kennedy Center. RSVP to email@example.com. Click here for more info.
P.S. If you would like to pre-sale for this event, let me know. I can have everything ready for you prior to and you won’t have to wait in line or shop with the huge crowd, but I definitely encourage you to come to the event and enjoy all the fun! =)